We help create an efficient market entry strategy for India, helping you reduce costs by preventing mistakes from the very start of your expansion plan.
We undertake specific B2B (business-to-business) market research assignments for our clients across industry sectors. Our cross-functional teams study the business and regulatory scenario to give you a clear understanding of the market size, business models, competitive landscape and regulatory requirements. Thereafter, we provide a customised entry strategy depending on market opportunities and your organisational needs. We leverage our extensive knowledge of India to offer solutions on supply chain, pricing structures, purchase processes/buying behaviour and go-to market strategies for our clients.
Our market research examines factors that would affect your plan, including
- Market structure and size
- Growth rate (historical and projected)
- Available product/service offerings
- Key customers and customer segmentation
- Market trends – drivers and challenges
- Regulatory and tax aspects
- Competition mapping
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